Nicely handled - ATS Euromaster sponsors Drive on ITV

TV Sponsorship Idents

Car maintenance outfit, ATS Euromaster sponsors ITV's brand new driving show Drive. 

The sponsorship idents, created by Chapter in collaborations with ITN Productions, humourously dramatise the theme of ‘Nicely handled’ – with what initially appear to be major customer dramas actually being everyday problems that the ATS Euromaster team solve in a friendly and reassuring way.

Director - Barry Kimber

Producer - Jennifer Collins

Exec Producer - Jemma Cassey